luke pirie

Marketing Manager | Design Generalist | Otago University Designer of the Year 2008.

Event: Highlight, Carnival of Light Sponsorship

Professionals were proud to support the Hutt CIty Council event, with a massive 120,000 people attending the event over 4 magical nights.


HighLight 2017 was a great success for Lower Hutt and it wouldn’t have been possible without the generous support of Professionals Lower Hutt.

Being able to create and produce ‘Imagination Alley’ added so much fun and entertainment to the event. This added a real dynamic for fun and entertainment for the all-ages crowd and would not have been possible without your generous support.

The event raised more than $20,000.00 for Alzheimers Wellington and entertained more than 120,000 people from the wider Wellington community. These numbers far exceeded the targets that were set while the event was in its planning phase.

Thank you for getting in behind our official event charity by raising $2,1000.00 for Alzheimers Wellington. This money raised will stay in our Region and service the local community in education and support services. Your support enabled us to align the event with Alzheimers Wellington and use the event as a fundraising and education mechanism.

Without the support of businesses like yours in year one, this event would not have been the success that it was.

Thank you – The Team at Hutt City Council





Because HighLight was free to the public and provided experiences never before seen in Lower Hutt the numbers in attendance were outstanding. It demonstrated that our community has a real desire to engage with new events if Lower Hutt City Council can deliver them.

The feedback we received from the community included people feeling a sense of pride that such a vibrant event was being delivered within their community to their community and the wider region. It also gave us an opportunity to raise the level of education of key social causes including Sign Language, Alzheimers and Dementia.

By aligning your business with HighLight, you have aligned your business with these shared values and successes within Lower Hutt.

This in turn demonstrates the commitment of Professionals Lower Hutt to give back to the community it operates in.


This entry was posted on December 23, 2017 by in Marketing.

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