luke pirie

Marketing Manager | Design Generalist | Otago University Designer of the Year 2008.

Flagmakers Facebook Page

While working at Flagmakers I created their Facebook page. This enabled us to keep customers up to date with new offerings as well as allowing us to get feedback. One … Continue reading

August 15, 2011

Human Performance Video

This video installation was part of the D x M x V x F x H performance curated by Anri Kang. The project combined Dance, Music, Video, Fashion and Human. … Continue reading

February 14, 2011

The Fire Music Video

Breif – Digital Nexopia frontiers for exploration DESI 315 Nexopia is a hybrid of the terms ‘nexus’ and ‘utopia’, describing the creation of an idealized state or model through diverse connections [whether it be social … Continue reading

February 6, 2011

DMVFH Poster Series

The beautiful Anri heads this series of posters which were made to create a bit of buzz for her multi-discipline arts show. The project started with a brilliant photo shoot … Continue reading

January 29, 2011 · Leave a comment

Hams Direct Branding

Overview Along with some of my colleagues at Squarei Design Ltd, I entered a logo competition for Hams Direct Ltd. We developed three logos, both graphic and font based, winning the rights to … Continue reading

January 10, 2011

SOULS T-Shirt Design

Brief Create a t-shirt design for the Student Law Faculty at Otago University. Must appeal to 18 – 30 year old students. Must be include law humour.

January 9, 2011

OMOCO Freight Airship

Overview The OMoCo project primarily focuses on reducing congestion and pollution by researching alternative transport systems and infrastructure. OMoCo is a product of the University of Otago’s Design Studies Department. … Continue reading

January 8, 2011

Removing Richardson Mockumentary Film

View the full film here  Summary At the University of Otago, protesters are losing hope as plans are underway to tear down the historic Richardson building and replace it with … Continue reading

February 2, 2010

21st Invitation

Brief Incorporate supplied photos and Frangipani flowers along with event details. Finishing Printed 200 invitations on 300gsm gold gloss card.

January 15, 2010

Unipost Final Proposal

Introduction We are group of five third year design studies students at The University of Otago. For our Interaction Design project we are creating an online notice board which will … Continue reading

February 2, 2009

Madflatter Game Design

Overview Conflict in a Shared Space There are universally common problems and conflicts within a shared living space. Within these spaces different personality types come into contact and occasional conflict. … Continue reading

February 2, 2009


Overview Squarei design were asked to produce a new logo for the Otago Centre for Theology and Public Issues. Were were very pleased to be asked but unfortunately before we … Continue reading

January 20, 2009

Suzy Secerettes

Brief In my second year of University I was asked to either design a stop smoking advertising campaign or create a brand for a new cigarette – I chose the … Continue reading

January 16, 2009

Ngarua Web-site

Brief I was contacted by Stuart Barson, the business development manager for Ngarua Technologies Ltd, and asked to produce a range of promotional material for them. I developed a range of promotional material for … Continue reading

January 11, 2009

Fair Trade Fortnight Flyer

Overview Dave Butler-Peck, Business Development Manager of Trade Aid Importers Ltd, contacted me asking me to design him a flyer for the 2009 Fair Trade Fortnight. I took on the job … Continue reading

January 11, 2009

Otago Uni Design Studies Website

Overview At the start of my 3rd year of Design Studies at Otago University I was asked to join a team of people to begin wireframing the new Design Studies … Continue reading

July 21, 2008

Egg Heads Adult Toy Design

  Introduction This project involves a combination of 3D modelling and basic character design. The shapes that you employ should be as straight forward as you can make them. Labouring … Continue reading

May 14, 2007

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