luke pirie

Marketing Manager | Design Generalist | Otago University Designer of the Year 2008.

Augmented Reality Flyers

We wanted to experiment with the world of AR in ways that other NZ companies were pioneering. We created a market report mailout that you could trigger a detailed market … Continue reading

December 14, 2017

Protected: Campaign: BOOM!

There is no excerpt because this is a protected post.

July 13, 2016

In-house Printing

This initiative involved evaluating our potential suppliers for printing solutions and agreeing to move forward with Canon. We then needed to ensure the setup of all printers, workflows and security … Continue reading

December 16, 2015

Wedding Invitations and Decorations

Brief Lusi and Andrew asked me to create a festival themed set of wedding designs for both email and print. They wanted to see: A sunny atmosphere, bright colours, concert … Continue reading

January 13, 2014

FutureTech Recruitment Process Infographic

Overview Nicky Maaka, Director of FutureTech Recruitment Ltd, contacted me to design a step by step process infographic for employers looking to use his service. The end result would mean … Continue reading

November 21, 2013

Gold Medals at Pride in Print Awards

Flagmakers were awarded 2 Gold medals at the 2013 Pride in Print Awards.  We had 2 entries in the Display Print – Fabric Display section with both awards coming from … Continue reading

May 11, 2013

PAKn’SAVE Gooo NZ Promotion

Overview The Petone PAKn’SAVE owner, Leo O’Sullivan, wanted to get behind the All Blacks in 2011 by dressing up his store. In no way did he expect to gain any … Continue reading

July 6, 2012

RWC FanZone Signage

Brief Develop signage for the Wellington RWC FanZone perimeter fencing, portable displays and streetflags. Using the RWC FanZone design elements to create signage for the waterfront FanZone. Planning In order … Continue reading

June 15, 2012

Meridian Rowing Event Signage

Brief Design a range of signage for the rowing competition site in Twizel. The signage includes: Flagtrax Streetflags A large horizontal PVC finish line banner PVC billboards for the club … Continue reading

January 13, 2012

Flagmakers Catalogue 2011-12

Flagmakers printed 50,000 catalogues for direct distribution. Brief Incorporate new Flagmakers products and brand elements into the new customer catalogue. The catalogue must be A5 to allow for easy postage … Continue reading

December 15, 2011

DMVFH Poster Series

The beautiful Anri heads this series of posters which were made to create a bit of buzz for her multi-discipline arts show. The project started with a brilliant photo shoot … Continue reading

January 29, 2011 · Leave a comment

SOULS T-Shirt Design

Brief Create a t-shirt design for the Student Law Faculty at Otago University. Must appeal to 18 – 30 year old students. Must be include law humour.

January 9, 2011

21st Invitation

Brief Incorporate supplied photos and Frangipani flowers along with event details. Finishing Printed 200 invitations on 300gsm gold gloss card.

January 15, 2010

Suzy Secerettes

Brief In my second year of University I was asked to either design a stop smoking advertising campaign or create a brand for a new cigarette – I chose the … Continue reading

January 16, 2009

Fair Trade Fortnight Flyer

Overview Dave Butler-Peck, Business Development Manager of Trade Aid Importers Ltd, contacted me asking me to design him a flyer for the 2009 Fair Trade Fortnight. I took on the job … Continue reading

January 11, 2009

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